and the Oscar goes to...
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjAJgQ_RBokAEtR8dhfAnacKQvQ-0VnmEaiytjw6lYuBK17-H1bKaufwfyY90kz-SYy_2dgv_R_MPHUIqrg_QdL7Jbd0sb6S4QeoOwgXgFrZOaBwkJtakI0JJN6vm4BvvdN3XDzhQ/s400/bird+shot.jpg)
I second this notion of a Best Achievement in Film Title Design becoming a category at the Oscars. It seems like every other film lately has an interesting title sequence or end credit sequence. In an Op-ed today in the New York Times, Emily Oberman and Bonnie Siegler, co-founders of the design firm Number 17 not only propose this new category but also nominate the Wall-E end credits for just such an honor.
check out the article here; Credit Where Credits Are Due
also a nice write up here at The Pixar Blog